Online Recruitment

Social Media Recruitment: Methodological and Ethical Considerations

Introduction:

On November 8th, 2021, Lisa Carter, Ph.D., gave a presentation titled, "From Recruitment to Interventions: A Conversation About Methodological and Ethical Considerations for Research using Social Media Platform." During this talk, Lisa gave an overview of the benefits of utilizing social media marketing to increase community participation during research. She also discussed the dangers of these recruitment methods that may jeopardize the validity of research findings. She points these key issues while providing pertinent responses to uphold research integrity.

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2.Carter-Harris L. Facebook targeted advertisement for research recruitment: a primer for nurse researchers.Appl Nurs Res 2016 Nov;32:144-147.

3.Harvard Catalyst Regulatory Foundations, Ethics, & Law Program. The use of social media in recruitment to research: a guide for investigators and IRBs. 2017. URL: https://catalyst.harvard.edu/pdf/regulatory/Social_Media_Guidance.pdf

4.IP Hub: Proxy and VPN detection API. 2020. URL: https://iphub.info/

5.Pozzar R, Hammer MJ, Underhill-Blazey M,…Berry DL. (2020). Threats of bots and other bad actors to data quality following research participant recruitment through social media: Cross-sectional questionnaire.J Med Intern Res, 22(10), e23021.

Online Recruitment

Social Media Recruitment: Methodological and Ethical Considerations

Introduction:

Center for Bioethics resources and social media channels